Pay per number.
Nothing else.
No seats, no message fees from us. First number free for 14 days.
Plans
Sub-account
For a single business
| Numbers 1 to 10 | $10 each |
| Number 11 and up | $5 each |
- Unlimited conversations and contacts
- Templates, automations, opt-outs
- Workflow actions and free webhook sending
- First number free for 14 days
Agency Best value
ReachChat on 2 or more sub-accounts
| Agency numbers 1 to 50 | $7 each |
| 51 to 200 | $5 each |
| 201 and up | $3 each |
- Everything in Sub-account
- Agency view of all sub-accounts
- Resell with your own markup (GHL rebilling)
Meta bills WhatsApp template messages (see Meta's pricing) directly to each business's own WhatsApp account. Each number gets 1,000 free service replies a month from Meta. GHL charges its own premium fee ($0.01) per run of ReachChat workflow actions; free alternatives are available.
How billing works
Every 30 days, per number
Each WhatsApp number is charged when it connects and every 30 days after. Remove a number and it stops at the end of its current 30 days.
Through your GHL wallet
Charges go through GoHighLevel's wallet. Agencies add their markup with GHL rebilling and resell at their own price.
Agency volume pricing
When an agency uses ReachChat on 2 or more sub-accounts, every number is priced on the agency's total: the more numbers, the lower the price.
Meta's charges
Meta bills its own per-message charges to the business's WhatsApp account, priced by the customer's country. Each number gets 1,000 free service replies a month, and chats from Click-to-WhatsApp ads open a free window.